The Menopause Guides

The Menopause Guides

Privacy notice

[REVIEW BEFORE LAUNCH: a plain English draft based on the tools this site actually uses. Have it checked, add the ICO registration number and confirm the company number and registered office.]

Who we are

The Menopause Guides and The Menopause Hair Guide are published by Blyth West Ltd, 11 Dudhope Terrace, Dundee DD3 6TS, Scotland, United Kingdom. Company number [COMPANY NUMBER NEEDED]. Blyth West Ltd is the data controller. Contact us at help@menopausehairguide.com. ICO registration number: [ICO NUMBER NEEDED].

What we collect

  • Email sign ups: your email address, your first name if you give it, the date, the page you signed up on and your IP address at sign up, as a record of your consent. Your quiz result type only if you tick the optional box.
  • Quiz answers: processed in your browser only. We do not receive or store them.
  • Purchases: processed by Stripe. We receive your name, email address, billing country and postcode (for VAT), payment status and whether you asked for tips by email. We never see your full card details.
  • Analytics: Cloudflare Web Analytics, which is cookieless and does not build a profile of you. Google Analytics 4 and the Pinterest tag only if you allow them.

Why we use it and our lawful basis

  • Delivering your purchase, receipts and download help: contract.
  • Marketing emails: your consent. Buyers who choose "Yes please" at checkout receive tips about using the guide; you can unsubscribe in every email.
  • Quiz result type for tailoring emails: your explicit consent, given by ticking the optional box.
  • Analytics cookies and the Pinterest tag: your consent through the cookie banner.
  • Cookieless statistics, security and fraud prevention: legitimate interests.
  • Keeping sales and VAT records: legal obligation.

Who we share it with

Stripe (payments and tax calculation), Mailchimp by Intuit (email), Cloudflare (hosting, security and cookieless analytics), Google (Analytics, only if you allow it) and Pinterest (tag, only if you allow it). Some of these providers process data outside the UK. Where they do, they rely on UK adequacy regulations or the UK International Data Transfer Addendum.

How long we keep it

Email subscribers: until you unsubscribe, then a suppression record so we do not email you again. Purchase and VAT records: 6 years. Analytics: as set in each tool, no longer than 14 months for Google Analytics.

Your rights

You can ask to see, correct or delete your data, object to its use or withdraw consent at any time. Email help@menopausehairguide.com. You can also complain to the Information Commissioner's Office at ico.org.uk.

Cookies

Essential storage remembers your cookie choices. Google Analytics cookies (names starting _ga) and Pinterest cookies (_pin_unauth, _derived_epik) are only set if you allow them. Use the Cookie settings link at the bottom of any page to change your choices.